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A Viral Pay It Forward Movement

Updated: Nov 18


Written by: Dahlia Boone


During a typical trip to Target, creator DeNaesha Gonzalez, shared her heartbreak when she spotted a silver chain purse sitting out of place on a shelf in the baby aisle. Her post immediately captured the compassion of many and brought to light the reality of motherhood. The viral post shared a glimpse into what it means to make sacrifices for your child, whether it be large or small. Mothers prioritize their children’s needs above theirs everyday to ensure their child is receiving the best care possible. 

Upon personal reflection, I thought of all the sacrifices my mom made that transformed me into the person I am today. It also made me realize that this is my mom’s first time living too. She deserves kindness, acknowledgement, and grace. As a college student, (and baby adult) I find hardships in refilling prescriptions, managing finances, and processing an amazon return. I give a lot of kudos to moms everywhere for taking care of another life while keeping themselves healthy and happy.

In response to the TikTok community’s devastation, supporters started a trend by leaving gift cards or cash inside baby products on the shelf. Paying it forward to new moms is not only relieving a financial burden, but gives them recognition for their relentless efforts. Many donors encouraged recipients to use the money to reward themselves with a special purchase. We all deserve recognition for simply just existing and being ourselves, but especially taking care of another life is top tier impressive.


P.S. To all moms out there, you are loved, you are appreciated, and you are impressive. <3


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